Sure, high-intensity discharge headlights—those super-bright, bluish lights you see on high-end cars—do a great job lighting up the road.
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Now BMW's just showing off.
BMW has announced the pricing for the all-new 2013 640i Gran Coupe will start at $76,895.
By designating its high-performance division's name, "The most powerful letter in the world," BMW has set some lofty expectations with its M sub-brand.