The redesigned 2012 BMW 3 Series may not come out for several more months, but the Bavarian automaker has already put its car configurator online to let customers have their way with customizing the new compact sports sedan.
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BMW has always made engaging advertising material.
A faulty electric water pump has prompted a recall of 32,084 BMW 5 and 7 Series, X5 and X6 models today.
BMW has jumped on the “gamification” bandwagon with a new smartphone app called “The Ultimate Drive,” which uses Google Maps technology to find the best driving roads nearby.