By designating its high-performance division's name, "The most powerful letter in the world," BMW has set some lofty expectations with its M sub-brand.
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Where have we seen this before?
New technology is emerging in cars all the time, and some of it may be easier to adapt to than others.
After more than three decades of making high-revving, gas-powered performance cars, word has it that BMW’s M division is moving in a completely new direction with a diesel version of its upcoming M5 super sedan.