BMW is already bringing the 2013 BMW X3 to dealerships, replete with a new four-cylinder engine replacing its base model non-turbo inline-six.
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Rather than presenting yet another obnoxious commercial with a car wearing a giant red bow or a recreation of "Over the river and through the woods," automakers are taking it upon themselves to have a little creativity for the first time since Coca-Cola created the identity of the modern Santa Claus
When you see the 2012 BMW ActiveE, the first thing that will probably come to mind is that BMW's product planners have been watching way too much Tron lately.
It's finally happened.