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Cargo space, apparently, is priority uno to Generation X car buyers, who were born 1960s, 1970s and early 80s.
What you're looking at right now is the BMW i8 Spyder concept, slated for its world introduction at the Beijing Auto Show at the end of April.
Having signed a memorandum of agreement last year, BMW is now finalizing its deal with Toyota to license the Japanese giant's hydrogen fuel-cell technology for a future car.