Now the oldest BMW in the lineup, the current 3 Series has soldiered on since 2005 with little change outside of a midlife refresh.
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Thanks to volatile gas prices that have plagued the global market over the past few years, consumers have shied away from bigger vehicles, such as SUVs.
In some circles, the M badge that comes along with BMW's performance models is one of honor and exclusivity.
Think of the powwow known as the Geneva Motor Show as Europe's Detroit venue.