Cadillac hires a BMW executive to fill its chief marketing post.
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March is when sales begin their ascent through about September.
GM has spent much of the past several months prepping for the debut of the all-new 2013 Cadillac XTS luxury sedan, and more recently has spared little effort on the forthcoming "BMW 3 Series-killer," the 2013 Cadillac ATS.
On August 22, exactly 110 years ago, Henry M.