GM offers low prices on its new line of small pickups.
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General Motors is rolling out plenty of new vehicles over the next two years, but most of them are fairly well-known quantities at this point.
Out of the four major car rental companies here in the United States, only one has agreed to a pledge to not rent or sell broken or recalled vehicles.
Besides older, established, and affluent, the other key demographic automakers are going after these days--with a vengeance--is young people.