In what may be a sign of shifting attitudes, GM is taking a bottom-line approach, only this time it's not based on how many cars are moved, but to whom and how.
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Here's an idea that might not come to mind so easily—the Army is just as interested as you are in saving gas.
GM offers low prices on its new line of small pickups.
Earlier this month, we posted how Americans have adjusted to the $4+ a gallon gasoline prices to the point they're buying so-called "gas guzzling" mid to full-sized SUVs at steady numbers.