Will a car CEO auctioning his antique car convince you, the average car buyer, to buy his new cars?
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If the early and mid-2000s were characterized by large, thirsty SUVs, then the last few years have been the age of smaller SUVs and crossovers.
Besides older, established, and affluent, the other key demographic automakers are going after these days--with a vengeance--is young people.
In June this year, Ford led its domestic rivals in the largest sales increase compared to its June 2010 sales.