Sergio Marchionne, the CEO of Fiat-Chrysler, has said a new business plan is needed as the European automotive recovery is still a couple of years off.
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Fiat has released the second video ad featuring Jennifer Lopez driving the new 500 convertible.
Last week, Chrysler aired a 2-minute commercial featuring Clint Eastwood during the Super Bowl.
Chrysler Group LLC will be taking the company public by filing for an initial public offering.