Mopar stands for "Motor Parts" and is a special service branch of Chrysler Group LLC.
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Dodge had hoped the Caliber would prove to be a straight shot at the heart of the compact car market.
The Dart is getting the same "cool" package as much of the rest of the Dodge lineup.
Piggy-backing off the recent success of a similar marketing campaign, Chrysler Group is offering customers the opportunity to put off payment for three months.