We've waited a long time for the 2013 SRT Viper's arrival, one that almost never came because of Chrysler filing for bankruptcy in 2009.
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Chrysler CEO and parent company Fiat S.p.A boss Sergio Marchionne is playing checkers while every other automaker is playing chess.
Dodge has created a digital ringtone featuring the new Challenger Hellcat's engine roar.
Piggy-backing off the recent success of a similar marketing campaign, Chrysler Group is offering customers the opportunity to put off payment for three months.