If Ford is looking for its next spokesperson, the company can tell Alan Jackson, Toby Keith, and Mike Rowe to move aside.
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Ford idles two F-150 plants to retool and prepare for the production of the new aluminum model.
Ford reverses a long-standing trend of V-8 powered trucks.
Ford celebrates a 15 year partnership with the King Ranch by unveiling the new models at the Houston Livestock Show and Rodeo.