Does there really need to be a reason to make a special edition car?
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Generally speaking, the target audience for Esquire magazine is men educated in the finer things life has to offer.
Those of us in Generation Y, for all the scorn heaped upon us, are a surprisingly savvy group of people.
With plenty of speculation surrounding it, Kia took the wraps off a large sports sedan concept it plans on displaying at the Frankfurt Motor Show.