Kia brings back Blake Griffin for the new Optima campaign scheduled to run through the NBA season.
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Without a Kia Sedona for the 2013 model year, the Korean automaker was left to its devices of selling however many of its aging, but award-winning, minivans as long as it could.
The latest variation of Kia's original hamster-mobile now has a price, and it starts at $15,495.
Korean manufacturers Hyundai and Kia continue to deliver record-breaking sales.