Those two words during a dinnertime conversation are all you need to know when it comes to the Kia Quoris full-size luxury sedan going on sale in the U.S.
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Kia has priced the refreshed 2014 Optima with a limited bump in entry cost but a hefty jump at the top.
Kia’s no one-trick pony.
For all of the dominance Korean automakers have had over the last few years, Kia’s executives have mentioned that they’re not going to follow Toyota’s lead in sacrificing quality for quantity.