Kia Motors took to Las Vegas this week instead of focusing its efforts in Detroit to introduce its second generation of its UVO voice-command infotainment system.
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Korea's top automakers played a familiar tune in September, showing customers still opt for value in a tepid economy.
With the debacle of the economic crash, the 2009 Kia Forte was a victim of bad timing, even though Kia had finally gotten its compact sedan right.
When asking consumers what is most important when buying a new vehicle, many will mention styling.