Less than a decade ago, if you told someone you just bought a KIA vehicle, you may have gotten a funny look and even heard some snickering when you walked away.
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Kia is weighing the decision to launch either a new rear-wheel-drive sports model or compact SUV ans it tries to become a major player in the European new car industry.
Refreshed, the 2014 Kia Sportage comes in with plenty more features than last year's model.
At last month's Geneva Motor Show, Kia introduced its Provo concept car that looks to challenge Mini with hybrid power and an aggressive look and feel.