For all of the dominance Korean automakers have had over the last few years, Kia’s executives have mentioned that they’re not going to follow Toyota’s lead in sacrificing quality for quantity.
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Kia Motors is looking to become a premium global automaker by 2017.
We’ve already seen the new 2012 Kia Ray, the Korean market’s Honey-I-shrunk-the-Soul micro car.
Kia Motors is recalling 145,755 Kia Optima and Kia Rondo models to repair a faulty clock spring in the steering column that could potentially stop the driver's front airbag from working.