Lexus is trying hard to change its image, and so far, it's working.
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In January, Toyota announced that it would release 19 new or refreshed models for the 2013 model year, and nine of those are to be from its luxury division, Lexus, including the all-new RX SUV, which was leaked and written about here.
You're expecting us to tell you that Lexus just debuted some pie-in-the-sky self-driving concept, basically making its own version of Google's autonomous car.
The Lexus RX comes out on top in this year's J.D. Power reliability study.