Lincoln is offering the most accessible starting price point in the segment.
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Lincoln's new small lux crossover tops out just below $50,000.
Safety continues to be a big selling factor for car shoppers, especially for those with families.
Auto shows are a time for carmakers to display their hottest new models, boast about big horsepower numbers, and showcase low-to-the-floor, stylish, swoopy concept cars that have no chance of making it to production.