You've heard Lincoln is undergoing a reinvention.
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Lincoln launches a new ad campaign targeting all competitors to boost sales numbers.
In a last-ditch effort to save the ailing Lincoln luxury car brand, the Ford Motor Company is planning to invest $1 billion to reboot its image with new cars and revamped dealerships.
Spied! The Lincoln MKC looks remarkably like the concept car on which it's based. Is that enough to help start Lincoln's necessary turnaround?