In a last-ditch effort to save the ailing Lincoln luxury car brand, the Ford Motor Company is planning to invest $1 billion to reboot its image with new cars and revamped dealerships.
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"Designers are the rock stars of this industry." That was one of the very first things I was told by an industry veteran when I was just starting out.
These days what comes to mind at the mention of Lincoln is likely to be the currently in-theater film about America's famously bearded, 16th president, played by Daniel Day-Lewis.
Toyota triumphs, Lexus leaps ahead to finish first, and Ford falls in J.D.