Hybrid naysayers constantly say hybrids aren't worth the extra cost because it will take years to recover the premium paid for their high-tech vehicles versus a non-hybrid equivalent.
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Ford plans to overhaul the Lincoln brand to increase sales.
Lincoln launches a new ad campaign targeting all competitors to boost sales numbers.
Auto shows are a time for carmakers to display their hottest new models, boast about big horsepower numbers, and showcase low-to-the-floor, stylish, swoopy concept cars that have no chance of making it to production.