The Mazda3 accounts for 30 percent of Mazda's worldwide volume.
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Auto bosses typically drone on touting their brand strategies as the best course of action, and we typically give a slight nod, more in a manner of politesse than agreement.
Companies love to wax misty-eyed poetics about how their production cars are "concept-derived" until Robert Pinsky throws a fit, and Mazda keeps its production teasers in line with the rest.
Mazda's new MX-5 GT concept gets extra power and extra brightness on top of a Miata, if that can be considered a thing.