Automakers have long piggybacked on the publicity of new films, and though it doesn't always work, the new Mazda CX-5 and The Lorax seem natural bedfellows.
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Kevin Rice has spent the last 13 years as part of the BMW design team, but effective immediately, he'll be Joining Mazda's European design team.
It took some time, but Fiat and Mazda have officially come to terms to build a two-seat sports car for the one of the Italian automaker's brands, Alfa Romeo.
Mazda invites itself to a drag race between top supercars and sports cars.