The 2014 Mitsubishi Mirage now has a price tag and it's one of the cheapest you'll see for a while.
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For early adopters, electric cars are still at a price premium.
On Monday, executives from Mitsubishi Motors North America told dealers that it will return to prime-time network TV by doubling its marketing budget.
Mitsubish Motors, in partnership with San Rafael Mitsubish, handed the keys to a 2012 i-MiEV over to its very first fleet customer, California Bay Area's City CarShare yesterday.