Toyota is slashing the price of its 2014 Prius plug-in hybrid by $2,010 in an attempt to woo customers.
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Toyota still holds itself atop a mantle of greenness, environmental consciousness to a point of borderline extremism.
Toyota has released more details on its 2013 Toyota Avalon flagship, which debuted earlier this year at the 2012 New York Auto Show.
The world's most populous nation and home to the "One Child Policy," is apparently growing a taste for large, bulky SUVs.