Toyota will sell a special edition Prius for the 2015 model year.
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The world's largest automaker is cutting its forecasted profits 54 percent as production is hit especially hard by the recent flooding in Thailand.
The Toyota Camry, current best-seller in the midsize segment, may be dethroned within the next year.
Toyota is slashing the price of its 2014 Prius plug-in hybrid by $2,010 in an attempt to woo customers.