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What It Is/ Who It's For
The 2012 Toyota Prius c is aimed to satisfy the desire of Gen Y -- or Millenials -- for a highly fuel-efficient, smartphone-connected, stylish vehicle costing less than $20,000.
Set to debut at the 2013 Geneva Motor Show, the Toyota i-ROAD concept car can be previewed in the latest 37 second teaser video.
The 2012 Los Angeles Auto Show opened this weekend, and Automotive.com was on the scene at every debut, every unveiling, and every late-night party.