Toyota’s Prius nuclear family gains another member with the Prius c, and you can call it the Prius Lite: all the hybrid goodness, but half the calories!
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The autosphere is all charged up over images of what may be the production version of the upcoming Toyota Prius c, the Prii lineup's sporty hatch.
You know it's bad when an automaker has to point out that one of its vehicles is "a car." And that's exactly what Toyota has done with a series of quirky commercials featuring its new Yaris and comedian Michael Showalter.