The 2012 Los Angeles Auto Show opened this weekend, and Automotive.com was on the scene at every debut, every unveiling, and every late-night party.
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The Toyota Corolla may not sell a lot of car magazines if it were to be featured on the cover, but that's just fine with Toyota, as long as it keeps rolling off dealer lots as it has for years.
With its newest concept, the Toyota Me.We, is a symbol of minimalism in a world of excess.
You know it's bad when an automaker has to point out that one of its vehicles is "a car." And that's exactly what Toyota has done with a series of quirky commercials featuring its new Yaris and comedian Michael Showalter.