Toyota USA Sales CEO Kaz Ohara talks with Bloomberg about entering new markets, rising demands, yen exchange, and new models.
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The Toyota RAV4 is one of the most popular mid-sized crossovers here in the states along with the Honda CR-V.
Before the Subaru BRZ and Scion FR-S—the lovechild of the Toyota and Subaru alliance—are made available to the public, an even smaller hybrid version is already being fleshed out.
The Japanese giant retains its sales crown, but Volkswagen is gaining quickly.