With the 2013 Toyota Avalon debuting at the 2012 New York International Auto Show, the Japanese automaker has signaled that it's done playing softball with the competition.
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In the grand dance between dealer and customer, incentives often play the role of matchmaker.
This week, Toyota released pricing info on most 2012 models and select Lexus vehicles.
There's no need to spend vast sums of money to get a safe new car.