While the Toyota GT 86 (known in the U.S.
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Toyota has been involved in NASCAR racing series since 2000 with its (now discontinued) Celica winning the Goody's Dash series in 2001.
General Motors and Chrysler did not see truck sales charge upward when they debuted Chevrolet Silverado/GMC Sierra hybrid trucks and the Dodge Ram Hybrid oh so many years ago.
When Toyota introduced the original Prius back in 1997, the thought of a car running on both electricity and gasoline was foreign to say the least.