Three men named "Jim" have walked the hallowed executive halls of Toyota.
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Hybrid naysayers constantly say hybrids aren't worth the extra cost because it will take years to recover the premium paid for their high-tech vehicles versus a non-hybrid equivalent.
We're well into 2012, but if March sales are any indication, the beat plays on for Japanese automakers.
Complementing the original Toyota Prius liftback, two new Prius models have finally joined the fold of the automaker’s environmentally friendly endeavors with pricing just released: The Prius v wagon and Prius Plug-in.